Whether you own a North Carolina vacation rental or Florida beach rental, showcasing your property during all seasons is crucial to filling your propery year-round. Even if it’s just a photo of a Christmas tree–like the listing above–people will notice and differentiate your home from others in the area.
If you surf long enough, lots of vacation rentals start to look similar so follow these key rules:
1. In winter, upload pics of people gathered by a fireplace, skiing or enjoying that custom-built billiards room with bar area. If you went all out and put up Christmas lights, make sure those images are up, too. Just don’t forget to take them down after the season has wrapped up.
2. Before spring has sprung, start thinking about the kiddies. Families who will be fortunate enough to take their children on spring break next year will want a home that’s already equipped with portable playards, bunk beds, strollers and inflatable pool toys. Don’t just write about that on your listing; show them in pictures.
3. Come summer, people could spend all day in the water. If your house isn’t close to the beach or lake, but has a fabulous in-ground pool, post that photo. If you have neither, be sure to at least describe nearby attractions where water play is available, from water parks to community pools.
4. A New Hampshire vacation home has distinct advantages over a Destin condo during autumn, when amber hues pop like Willy Wonka’s golden ticket. If your property is within that brilliant beltway, do publish pictures of surrounding foliage in all its brilliance. Pictures don’t just say a thousand words; they could yield an owner a thousand bucks.